Danone

With Danone’s debut in Mauritius, we were entrusted with creating a modern and above all compelling launch campaign, with the aim of introducing this brand, currently little-known to Mauritians. With Danone’s debut in Mauritius, we were entrusted with creating a modern and above all compelling launch campaign, with the aim of introducing this brand, currently little-known to Mauritians. Through a series of visuals, Danone was introduced with the idea of a healthy, tasty snack ideal for any time of day or easy to take on the go. The selection of products featured Nutriday, Yogi Sip and Ultra Mel. And to reach out even further to the public, a concept was imagined to create a film that has been broadcasted on Danone’s Facebook page, inspired by the codes of daily TV news.